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Privacy Policy

Privacy Policy

Your Privacy

Reverie (HK) Ltd. (referred to collectively as “Reveriehk.store”, “we”, “our” or “us”) respect your legal rights of privacy when collecting, holding, storing, using, processing, transmitting or otherwise handling personal data and this Privacy Policy Statement (referred as the “Privacy Policy”) explains our privacy practices. We are committed to comply with the requirements under the Personal Data (Privacy) Ordinance, Chapter 486 of the Laws of the Hong Kong Special Administrative Region. Nothing in the Privacy Policy shall limit or restrict your rights as a data subject under the Personal Data (Privacy) Ordinance.

Please read the following carefully to understand our policy and practices regarding how your personal data will be treated. The Privacy Policy may from time to time be revised. If there is any discrepancy between the Chinese and English version of the Privacy Policy, the English version shall prevail.

Throughout the Privacy Policy, the term “Personal Data” shall have the meaning ascribed to it in the Personal Data (Privacy) Ordinance.

Types of Personal Data Collected

You may need to provide your personal data from time to time, including but not limited to your name, gender, age, passport or identity card number, date of birth, phone number, facsimile number, address, email address, credit card details, education level, occupation, household income, hobbies or preferred activities (referred as the “Personal Data”). Failure to provide such data and/or provision of incomplete or inaccurate data may prevent us from providing certain services to you.

If you are under the age of 18, you must obtain the consent from parents or guardians before disclosing any of your personal data to us, and we shall not collect your personal data without such prior consent.

Purposes for which we will collect and use the Personal Data

The Personal Data may be collected when you make a purchase, participate in promotional activities or apply to be a member of us.

Certain Personal Data is required to be provided on an obligatory basis if you wish to receive certain services from us. These data will be marked as “mandatory” in the Member Record Form and you MUST provide your personal data to us if you want us to provide the service for which you are applying. If personal data is only required on a voluntary basis, it will not be marked “mandatory” and it is entirely up to you to decide whether you want to provide such information to us or not.

Your supply of Personal Data is mandatory if you wish to receive one or more of the following services:

  • Enrollment into and maintaining your membership as our member;
  • Communicating to your entitlements and privileges as our member;
  • Redemption of privileges as a member;
  • Notification of any amendment to the membership program;
  • Data cleansing and customers profile updates; and
  • Other continuous customer support services directly in relation to your membership.

We may use any Personal Data provided by you (whether on an obligatory and/or voluntary basis) to enable us to provide the following additional services to you and/or carry out the following activities:

  • To enable us better to understand the demographics of our customers;
  • For internal research and analysis to enable us to provide rewards, services and product information or offerings better tailored to your needs;
  • Market research; and
  • To send our newsletters and member’s program updates.

Disclosure of Personal Data

In cases where we do collect the Personal Data from you, we will:

  • Inform you (by way of this Privacy Policy Statement or by a separate notification) that we are doing so and the purpose(s) for which we will use the personal data collected;
  • Where relevant, give you the opportunity to opt-out and object to any of the purpose(s) for which we will use the Personal Data collected (including but not limited to the circumstances described in below paragraph); and
  • Tell you how we will store your personal data and how you can review, change and delete the personal data we have stored.

All Personal Data collected and held by us will be kept confidential but we may provide and/or disclose such information to the following parties (whether within or outside Hong Kong) for the purposes set out in above paragraph:

  • Any member companies, subsidiaries, holding companies, associated companies, or affiliates of, or companies controlled by, or under common control with Reveriehk.store;
  • Any agents, contractor or third party service providers (“Third Party Service Providers”) who provides administrative, telecommunications, computer and other services to us in connection with the processing and storage of your data;
  • Any actual or proposed assignee or transferee of all or any part of our assets, shares or services, or successor of Reveriehk.store in carrying on all or any part of our businesses; and
  • Government, judicial or regulatory authorities, law enforcement agencies or other organizations as required or authorized by applicable laws in or outside Hong Kong.

Our Third Party Service Providers are under a duty of confidentiality and are contractually bound to protect the Personal Data privacy and to only use the Personal Data in connection with the purposes specified hereinabove and not for their own purposes (including direct marketing).

Use of the Personal Data in Direct Marketing

Please note that the company may send you emails for the following purposes:

Used as an integral part of the service. For example, the company sends you (or may send you) emails under certain circumstances as follows:

  • After registration, you will be notified of your account details.
  • Notify you of the company’s service related information (especially the service you haven’t used or the service you haven’t used for a period of time),
  • Send the information or sales invoices you request,
  • For newsletters,
  • Use as promotional emails, such as shopping offers, and
  • Provide you with related services of Reverie (HK) Ltd..

However, for marketing or promotional emails that the company may send, the company provides you with the option to unsubscribe.

Security

All Personal Data provided by you will be properly stored in our customer service system and can only be accessed by authorized persons.

Transfer of Personal Data

The Personal Data will generally be held on our servers hosted in Hong Kong. However, for the purpose of transferring or processing the Personal Data into our central database of global customer information or to any of the people specified in paragraph “Disclosure of Personal Data” above, we may transfer it to our office(s) outside Hong Kong. We are committed to take all reasonably necessary steps and exercise all due diligence to make sure all Personal Data collected, held, stored, used, or otherwise processed in our offices outside Hong Kong are treated securely, in accordance with this Privacy Policy Statement and in compliance with the Personal Data (Privacy) Ordinance.

Retention of Data

We will keep your Personal Data only for as long as necessary to fulfill the purpose(s) for which the data is or is to be used (including any directly related purpose(s)). Pursuant to our internal policy, we will keep a record of all transactions with you in our course of business for a reasonable period of time for review and verification purposes. Personal Data which is no longer necessary for the purposes for which the data was originally collected will be destroyed. You also have the right to request deletion of your Personal Data in our possession as stated in paragraph “Your Right to Access, Correction and Deletion“  above.

Cookies

The company uses cookie technology to store data on your computer through your browser. Because cookies allow website publishers to take useful measures (such as confirming whether a computer or its user has previously visited the website), many websites use cookies to record information. Usually you can change your browser settings to prevent the use of cookies, but if you make changes, it may cause the service or website to not function properly. The information stored in the cookie is used to identify you. This can indicate that the company provides more effective services and tracks visitors’ access patterns to the website.

In addition, when posting advertisements to this website (if any), third-party advertisers or ad service providers may set or recognize unique cookies on your browser. The use of cookies by third-party advertisers or ad service providers is not subject to this privacy policy but is subject to their respective privacy terms. (Please note that the use of this website may not be used for or directed at minors under the age of 18.)

The company also uses Google Analytics and Google Analytics advertising functions to collect user data and conduct remarketing activities. If you want to stop the tracking activities of Google Analytics, you can install the Google Analytics Opt-Out Browser plug-in in your current web browser.

Your Right to Access, Correction and Deletion

Under the Personal Data (Privacy) Ordinance, you have the right to check whether we hold the Personal Data relating to you and request access, correction and deletion of any of your Personal Data in our records. If you at any other point of time wish to exercise any of such rights, please email our Personal Data Privacy Officer as specified in paragraph “Personal Data Privacy Officer” below.

You may also request us to delete you or your Personal Data from any active mailing or distribution list. If you no longer wish to receive any future promotional or direct marketing material from us, please email our Personal Data Privacy Officer as specified in paragraph “Personal Data Privacy Officer” below, marking your communication “Confidential”. In response, we may ask you to provide certain details about yourself to ascertain the authenticity and validity of the request.

Personal Data Privacy Officer

The person to whom (1) requests (i) for access to data or correction of data, (ii) for general information regarding our policies and practices with respect to Personal Data and (iii) about the kinds of Personal Data that we hold and (2) general questions and complaints should be addressed is as follows:

Personal Data Privacy Officer
Email:[email protected]

*Please indicate your name, your identity number, contact number and email address for us to follow up your request.
You may be asked to provide additional information to authenticate your identity in order for us to follow up your request.

Scope of application

This privacy policy only applies to this website, and you are responsible for all risks of browsing or using other websites. Our webpage may contain connection points to other websites and webpages. Whenever you activate any of these connection URLs, such as clicking on the connection section of any advertiser, you have already left our website; and any personal information or any other information provided to any other group after leaving our website is not within the control of our company.

Your rights

You have the right to:

  • Check whether we hold any personal data about you.
  • Access the personal data we hold about you.
  • Ask us to correct any incorrect personal data.
  • Determine our policies and practices regarding personal data (from time to time), and the types of personal data we hold.
  • Request to stop receiving direct marketing messages from us at any time.
    According to the Personal Data (Privacy) Ordinance (Chapter 486 of the Laws of the Hong Kong Special Administrative Region), we have the right to charge reasonable processing fees for requests for access to personal data. If you want to check or correct your personal information, please contact us via email [email protected] or online customer service.

Others

  • This statement does not limit your rights protected by the Privacy Policy.
  • If there is any discrepancy between the Chinese and English versions of this statement, the English version shall prevail.
  • This statement is governed by the laws of the Hong Kong Special Administrative Region and is interpreted in accordance with the laws of the Hong Kong Special Administrative Region.
  • The company reserves the right to revise the security and privacy policies of this website at any time, so it is recommended that you check this page regularly to ensure that you have a clear understanding of the latest content of the relevant policies.
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